
The Capucines: A Louis Vuitton Icon | LOUIS VUITTON
CATEGORY FASHION
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French actor and House Ambassador Léa Seydoux embodies the Capucines in a pure and stripped back setting. Photographed by Steven Meisel, the new campaign highlights the timeless elegance of the Capucines bag. Named after Louis Vuitton’s very first store which opened in 1854 on rue Neuve-des-Capucines in Paris, the bag blends tradition with innovation. Adorned with Signature LV initials, distinctive side rings and a structured silhouette, the bag is reinterpreted season after season. The Capucines is not simply a timeless handbag – it is a life-long companion.
French actor and House Ambassador Léa Seydoux embodies the Capucines in a pure and stripped back setting. Photographed by Steven Meisel, the new campaign highlights the timeless elegance of the Capucines bag. Named after Louis Vuitton’s very first store which opened in 1854 on rue Neuve-des-Capucines in Paris, the bag blends tradition with innovation. Adorned with Signature LV initials, distinctive side rings and a structured silhouette, the bag is reinterpreted season after season. The Capucines is not simply a timeless handbag – it is a life-long companion.